Facebook Announces #BuyBlack Friday Initiative to Support Black-Owned Brands During the Holidays

I can’t believe the holiday season is right around the corner!

With that being said, Facebook is on a mission to ensure that Black businesses win this holiday season! Facebook is bringing back their #BuyBlack Friday initative to encourage people around the world to support Black-owned small businesses.

Beginning on November 5th, you can tune into the social media platform’s #BuyBlack Friday show, which features Live Shopping segments from Black-owned businesses. In addition, the collections will be avaliable each week in the Facebook Shop tab beginning November 1st and on Instagram’s Shop tab beginning November 5th.

This initiative is part of Facebook’s Boost with Facebook: Good Ideas Season [their second annual program that gives small business access to free resources].

They will open Good Ideas Shops in local communities across the United States.

For more information on Facebook’s #BuyBlack Friday initiative, click here.