On Feb 25, 2025, Yung Joc and Sherie P cordially invite you out to “The Awakening of the Underdogs” at Belaire Headquarters in NYC. This exclusive evening is dedicated to celebrating and honoring influential men in entertainment and business. Building on the success of its previous events in Atlanta, Georgia, the braintrust, Sherie Phillips, dedicated her next rendition to celebrating those here in New York.
Under the theme “The Awakening of the Underdogs,” the evening will celebrate men who have overcome obstacles, redefined excellence and continue to inspire others through their resilience. “We wanted to provide men in the entertainment and business space with an opportunity to just relax. Allowing someone to finally cater and take care of them, said Sherie Phillips. “We created Men’s Appreciation in 2023. We want to honor our men in this space while also emphasizing the importance of mental health, self-care and personal growth.”
With the red carpet affair scheduled to kick off at 6pm, guests will experience a luxurious spa treatment from Lux Elite Wellness of Spa Boss Tribe by Candace Holyfield-Parker. This spa treatment is designed to promote relaxation and mental clarity while also enjoying premium libation, from our sponsors Luc Belaire and an artfully curated selection of light bites. The atmosphere will provide a serene ambiance and create a space for honorees and attendees to recharge and reflect in the company of their peers.
The night will culminate with honoring several members of the entertainment and business community for their ability to overcome, redefine excellence and their continued pursuit to defy odds and rise above. Each of these honorees have worked diligently to inspire the next generation of entertainers and business leaders.
2025 Presidential Lifetime Achievement Honorees:
Lil Cease – Brooklyn-born rapper and member of Junior M.A.F.I.A. Maino – Acclaimed Brooklyn rapper, entrepreneur, and advocate. Ray Daniels – Bronx-born music executive and industry powerhouse. Fabolous – Chart-topping rapper, style icon, and entrepreneur. Jadakiss – Hip-hop legend, business mogul, and cultural influencer.
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Red Carpet & Media Opportunities:
Media outlets are invited to capture this monumental evening, featuring red carpet arrivals and exclusive interviews focusing on the honorees’ journeys, the importance of mental wellness, and how self-care fuels long-term success.
Event Details:
Date: February 25th, 2025
Time: 6:00 PM- 9:00 AM
Location: Belaire
RSVP only. For more details, email info@iamsheriep.com or craig@cmpragency.com
Join us in New York City for an unforgettable evening where luxury meets legacy, and wellness meets success.
About Men’s Appreciation:
Founded in 2023 in Atlanta, Men’s Appreciation is more than just a celebration—it is a movement. This event was created to honor men who not only excel in their industries but also recognize the importance of mental health, self-care, and personal growth. Past attendees include Freeway Rick Ross, Dwight Howard, Turk of Cash Money, Lil Scrappy, Hip Hop Historian NuFace, and esteemed political figures.
For media inquiries or additional details, please contact Craig Martin at 917-944-9500 or craig@cmpragency.com or Sherie P at info@iamsheriep.com
Yung Joc – Host & Award Presenter
Born and raised in Atlanta, Yung Joc is a multi-platinum-selling, Grammy-nominated artist, actor, entrepreneur, and entertainment tycoon. With a career spanning music, television, and business, Joc has remained a dominant force in the industry. As a Presidential Lifetime Achievement Award recipient himself, he understands the significance of honoring those who have made a lasting impact. What better honor than to share this moment with his peers, his fellow underdogs.
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